You might’ve heard of Bored Ape Yacht Club, CryptoPunks, Goblintown, or Clone X. What do they have in common? These are all high volume NFT projects that have grown in popularity through community engagement, massive brand collaborations, and perceived value. NFTs have become a gateway to blockchains, crypto and the Web3 ecosystem for many creatives, brands, investors and collectors.

New to NFTs? This is the first in a multi-part series that will teach you everything you need to know about NFTs.